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#BirchandFogLife

Welcome to Canada’s leading female-first wellness brand.

Through our passion for higher learning, desire to create more moments that matter, and elegant curation of wellness essentials, we invite you to spark the conversation on the possibilities of a plant-based lifestyle.

Our Story

The wellness products you’ll reach for everyday.

Pharmaceuticals aren’t for everyone. You deserve better, modern alternatives to self care, so we set out on a mission to change the landscape through premium plant based wellness products that make up the backbone of your routine. It’s casual, uncomplicated wellness that works with you, instead of on you.

A Canadian, female-first wellness collective and lifestyle company, we are guided by the rituals that make up our days and products that are essential to daily wellness. Welcome to Birch + Fog. This is our story.

EXPERIENCE MORE

Moments That Matter

For The Dreamers

Your inner critic is annoying. Let your art speak for itself.

For The Sensuous

Some of the best moments in life are the ones you can’t tell anyone about.

For The Active

Supercharge your lifestyle. Go above and beyond, everyday.

For The Mindful

Turn on, tune in, and drop out. Revitalize your mind, body, and spirit.

For The Studious

Turn off the distractions, dive into your work, and own your day.

For The Restless

Unwind and embrace the calm, you deserve to sleep easy tonight.

For The Dreamers

Your inner critic is annoying. Let your art speak for itself.

For The Active

Supercharge your lifestyle. Go above and beyond, everyday.

For The Studious

Turn off the distractions, dive into your work, and own your day.

For The Sensuous

Some of the best moments in life are the ones you can’t tell anyone about.

For The Mindful

Turn on, tune in, and drop out. Revitalize your mind, body, and spirit.

For The Restless

Unwind and embrace the calm, you deserve to sleep easy tonight.

CURATED FOR YOU

We work tirelessly to curate a digital shopping destination where you can discover amazing wellness products from premier brands and buy them in a single-cart experience.

PRIVACY IN STYLE

We use bank-level security and layered identity protection to protect your information from unwanted eyes while delivering a truly elegant experience.

MORE YOU KNOW

Navigating wellness products can be fun and enlightening with the right guide, and our Experience Concierges are ready to help. Check out our Live Chat and start your journey today.

HIGHER EDUCATION

The Fog Blog

Vaporizers: Four Reasons I Started Vaping (Over Smoking)

The Birch + Fog Guide to Vaporizers: Four Reasons I Started Vaping (Over Smoking) We’ve checked the stats and here’s the deal: vaping is safer than smoking when it comes to taking in cannabinoids. Who knew?! The research on vaping continues to grow each day, and so...

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Cannabis Legalization: A Province by Province Guide

A Birch + Fog Guide to Canadian Cannabis Legalization: A Province by Province Guide As the cannabis landscape continues to evolve, so do we. We are working hard to bring our product offering in line with new regulatory frameworks, which means new, exciting and...

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CBD Skin Care: Putting the Natural Back in Your Routine

A Birch + Fog Guide to CBD Skin Care: Putting the Natural Back in Your Routine You've probably seen a few cosmetics and skin care products while browsing our shop. "Cannabis and cosmetics?" you ask yourself quizzically, "I'm not sure I want my shaving cream or foaming...

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Guide to Tackling Anxiety with CBD

Tackling Your Anxiety With CBD Anxiety is a huge obstacle that most people encounter at least once in their life. It can come through in small doses (like the jolt of nausea you get when you are waiting for the elevator and a stranger approaches to join the long ride...

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CBD as a Natural Painkiller for your Pet Companions

CBD for Your BFF: CBD as a Natural Painkiller for Your Fur Babies CBD is quickly becoming a go-to medication for humans and pets alike. Because we have the same endocannabinoid system as our furry little friends, we tend to respond to CBD’s healing qualities in the...

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